The Black Canyon Method ®
Our approach to coaching is the most unique element of our service offering. We coach salespeople, equipping them to leverage their company’s competitive advantage. We use a unique methodology: The Black Canyon Method®. It is unique both in the depth and range of its content and in the rigor of its process.
We developed the Black Canyon Method® because knowledge is useless if it cannot be applied. We coach because it is the single most effective method to rapidly develop salespeople and newer sales managers. Nothing else delivers lasting improvement as quickly.
The Black Canyon Method® is built on how adults learn. The process is rigorous and based on two decades of research on how best to transfer knowledge and help adults build new capabilities.
The Black Canyon Method® builds a set of skills. Selling isn’t a single skill, and high-performance selling requires building several interrelated sets of skills. So the content is robust and comprehensive.
