Associations and Membership Organizations
Many associations, societies and other membership organizations are rethinking the relevance of their missions to their members and constituents, and struggling to develop a sustainable competitive advantage in the face of dissimilar competitors. That’s where we come in.
We understand the key roles that non-dues revenue, new services and member value now play in the lives of associations and membership organizations. And through long experience with this market, we’re well acquainted with the challenges inherent in managing the interaction between professional staff and volunteer boards of directors. Make us part of your team, and see how much value we can create for you.
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Raving Fans
"Wayne has a great ability to determine your strengths and develop them, while also addressing the areas you need to improve upon to be successful. He’s a solid leader and understands how to create focus and direction within a sales team to produce results. Any company looking to increase market share and ensure professional representation should utilize Wayne’s skill sets."
Ken Merkle
Business Development Executive
IPC / Walsworth Print GroupRaving Fans
'The time I spent working with Wayne Peterson was quite possibly the most informative and educational time I have had in my 18 years selling publication printing. Wayne’s unique approach to the sales cycle was very motivating and helpful in securing new business. Wayne has a very clear and precise insight to the market. He brought a much needed change of mentality to that sales force.'
Lorne Webster
Sales Executive
Brown Printing Company
